GraphQLConf 2025

Mediaset, one of Europe largest free broadcasters, owns and manages more than ten consumer-facing applications across web, mobile, and smart TV platforms, leading the Media and Entertainment ecosystem in Italy and Europe. Historically, each of these apps (managed by distinct development teams) interacted directly with several different backend APIs to serve content to customers, resulting in redundant development efforts, inconsistencies between platforms and enormous and useless network transfers.

In this session we will present how, by creating a carefully designed GraphQL schema, we managed to transition each of them to a more streamlined approach, where the backend complexity and variety is hidden from the frontend integrations. We will dive into the choices made, the GraphQL features that we leveraged (one among all, Trusted Documents to exploit CDNs and improve security), the issues that we've encountered while building the system, and the benefits that we gained from all perspectives: user experience, development perspective, feature delivery and time to market.